Effective Date: March 3, 2026
Last updated: October 7, 2026
FYI Americans (“we,” “us,” or “our”) operates https://fyiamericans.com (the “Site”), an editorial publication covering fashion history, art markets, and luxury investments. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or subscribe to our newsletter.
By using the Site, you consent to the practices described in this Policy. If you do not agree, please discontinue use of the Site.
1. Information We Collect
1.1 Information You Provide Voluntarily
- Newsletter subscription: your email address (collected via our signup form)
- Contact forms: your name, email address, and message content
- Comments (if enabled): your name, email, comment text, and IP address
- Correspondence: any emails you send to contact@fyiamericans.com
1.2 Information Collected Automatically
When you browse the Site, we and our service providers automatically collect:
- Log data: IP address, browser type, device type, operating system, referring URLs, pages viewed, and timestamps
- Usage data: clicks, scroll depth, time on page, and navigation patterns
- Cookie and similar technology data: see our Cookie Policy
1.3 Information We Do NOT Collect
- We do not collect payment information (we do not sell products directly)
- We do not knowingly collect personal information from children under 13 (see Section 7)
- We do not require account registration to read our content
2. How We Use Your Information
| Purpose | Legal Basis / Notice |
|---|---|
| Deliver the weekly newsletter you requested | Consent |
| Respond to inquiries and comments | Consent / legitimate interest |
| Analyze traffic and improve content | Legitimate interest |
| Serve personalized advertising (Google AdSense) | Consent where required (see Cookie Policy) |
| Detect fraud, spam, and security abuse | Legitimate interest |
| Comply with legal obligations | Legal requirement |
Important: We do not sell your personal information for money. However, our use of Google AdSense may constitute “sharing” or “targeted advertising” under certain U.S. state laws (see Section 5).
3. How We Share Your Information
We share information only with the categories of recipients below, and never for their own independent marketing:
- Google (AdSense): serves ads on our Site. Google’s use of data is governed by the Google Privacy Policy. You can opt out of personalized advertising at Google Ads Settings.
- Email service provider: delivers our newsletter on our behalf (e.g., Mailchimp, ConvertKit, or Substack). Your email is processed under their own privacy terms.
- Analytics providers: help us understand Site traffic (e.g., Google Analytics).
- Legal authorities: when required by law, subpoena, or to protect our rights and safety.
- Business transfers: in connection with a merger, acquisition, or sale of assets, with prior notice to you.
We do not sell personal information to data brokers.
4. Cookies and Advertising Technologies
We use cookies and similar technologies for site functionality, analytics, and advertising. Full details — including how to manage your preferences — are in our Cookie Policy.
Google AdSense
- Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this Site or other websites.
- Google’s use of advertising cookies enables it and its partners to serve ads based on your visits.
- You may opt out of personalized advertising by visiting Google Ads Settings or www.aboutads.info/choices.
5. Your State Privacy Rights (CCPA/CPRA and Other U.S. States)
Depending on your state of residence (including California, Virginia, Colorado, Connecticut, Texas, and others), you may have the following rights:
| Right | Description |
|---|---|
| Right to Know / Access | Request the personal information we have collected about you |
| Right to Correct | Request correction of inaccurate personal information |
| Right to Delete | Request deletion of your personal information |
| Right to Opt Out of Sale/Sharing | Opt out of the “sharing” of your data for cross-context behavioral advertising (e.g., Google AdSense personalized ads) |
| Right to Limit Sensitive PI | We do not collect sensitive personal information |
| Right to Non-Discrimination | We will not discriminate against you for exercising any of these rights |
How to Exercise Your Rights
Email contact@fyiamericans.com with the subject line “Privacy Request” and:
- Identify yourself and the state you reside in
- Describe the right you wish to exercise
- Provide the email address associated with your subscription (if applicable)
We will verify your identity and respond within 45 days (as required by law). You may designate an authorized agent to make a request on your behalf.
California Shine the Light
California residents may request information about our disclosure of personal information to third parties for their direct marketing purposes. We do not share personal information with third parties for their own direct marketing.
6. Newsletter Communications
- When you subscribe, you receive a confirmation email (double opt-in where applicable).
- Every email includes a one-click unsubscribe link.
- We retain your email until you unsubscribe or request deletion.
- If our email provider experiences a data breach affecting your information, we will notify you as required by law.
7. Children’s Privacy
The Site is not directed at children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us personal information, contact us and we will delete it promptly. We also do not knowingly collect data from California residents under 16 without affirmative authorization.
8. Data Security
We implement reasonable administrative, technical, and physical safeguards (SSL/TLS encryption, access controls, reputable processors) appropriate to the limited data we collect. However, no method of transmission over the internet is 100% secure.
9. Data Retention
| Data Type | Retention Period |
|---|---|
| Newsletter email | Until unsubscribe or deletion request |
| Contact form messages | 24 months |
| Comments (if enabled) | Until removal request or site discontinuation |
| Server logs / analytics | As configured with our providers (typically 14–26 months) |
10. Third-Party Links
Our articles contain links to external websites (auction houses, museums, retailers, Amazon). We are not responsible for the privacy practices of third-party sites. Always review their policies.
11. Changes to This Policy
We may update this Policy periodically. Material changes will be announced via a notice on the Site or by email to subscribers. The “Last Updated” date reflects the most recent revision. Continued use after changes constitutes acceptance.
12. Contact Us
Privacy inquiries & requests:
📧 contact@fyiamericans.com
Subject line: “Privacy Request”
Mailing address:
FYI Americans
Green Desk Coworking and Office Spaces – Long Island City
34-18 Northern Blvd, Long Island City, NY 11101, United States